Digital Service Design (5cr)

Intro

In today’s digital economy, designing services that are user-centered, efficient, and innovative is essential for business success. This course introduces you to the principles and practices of digital service design, combining elements from design thinking, user experience (UX), business strategy, and technology.
You will learn how to identify user needs, map service journeys, prototype digital solutions, and evaluate service performance. Through case studies, hands-on projects, and collaborative exercises, you will gain practical skills in designing digital services that deliver value to both users and organizations.
By the end of the course, you will be able to apply service design methodologies to real-world challenges and contribute to the development of impactful digital services in various sectors.

Learning objectives

After having completed this course or attained an equivalent competence level, the student will be able to understand how to design and create better digital services by utilizing service design principles and existing technologies along with graphical design theories and principles.

- Student learns how to use different service design techniques and tools to design a digital service.
- Student can use the existing graphical design theories and principles to design a digital service.
- Student learns how to search and use existing technologies to develop a digital service.
- Student learns how to use the latest methods and tools to evaluate and test a digital service.

Contents

Topics to be covered in the course include the following:

- Service Design tools and techniques
- Graphical design principles
- Exiting technologies to develop a digital service
- Latest methods and tools for testing and evaluating the designs

Implementation methods, demonstration and Work&Study

Implementation method: CONTACT / CONTACT BLENDED
Descriptions of implementation methods can be found in Haaga-Helia's website: https://www.haaga-helia.fi/en/implementation-types

You can complete the course unit by demonstrating or by Work&Study even if the course unit doesn't have DEMO or WORKSTUDY implementations.
More information about recognition of learning at Haaga-Helia's website: https://www.haaga-helia.fi/en/career-planning/recognition-learning

Brief description about the demonstration assignment: you are requested to demonstrate and discuss a case where you participated in your previous experience. Contact your teacher for more detailed information.

Learning materials

Book: Sprint - How to solve big problems and test new ideas in just five days by Jake Knapp et al. (Google Ventures)
Most of the learning material is in Moodle.

Lähtötaso ja sidonnaisuudet muihin opintojaksoihin

The student must have passed the courses Introduction to Digital Services or possess similar knowledge. It is also highly recommended to take previous courses on digital services e.g., Digital User Experience and Digital Service Prototyping before attending this course.

Assessment criteria - grade 1

"When the implementation type of the course is CONTACT, ONLINE or BLENDED it is required that the student is present during those teaching hours that are marked in the study schedule. If you are absent more than 25 %, your grade will be lowered by one. If you are absent more than 50 %, the course is failed.”

Student knows partially the digital service design and development components.

Assessment criteria - grade 3

Student knows the basic service design principles and is familiar with development technologies. Student is capable independently search for existing components to design and develop a digital service. Additionally, the student is able to merge and utilize different technologies to develop a digital service. The student has competence on graphical design principles.

Assessment criteria - grade 5

Student can elaborate different service design principles and techniques. Student can recommend the components and technologies based on the context of use of the digital service. Student can develop a high-quality digital service as designed. Student is capable of analyzing and recommending appropriate design principles based on the context of use of the digital service.