Primary sources: Johnston, M. & Marshall, G. 2013. Contemporary Selling - Building relationships, Creating Value. Routledge. Eades, K. & Touchstone, J. & Sullivan, T. 2005. Solution Selling Fieldbook. McGraw-Hill. Eades, K. 2004. The New Solution Selling, The Revolutionary Sales Process That is Changing the Way People Sell. McGraw-Hill. Other references: Rackham, N. 2009. Spin Selling. Gower. Rackham, N. 1996. The Spin Selling Fieldbook. McGraw-Hill. Eades, K. & Sullivan, T. 2014. The Collaborative Sale.Wiley. Handouts on lessons
Pasila Campus
English
13.01.2025 - 16.05.2025
Seppo Karisto
15 - 40
ITBBA Business Information Technology
0.00 cr
0.00 cr
H-5