•   Business Planning BUS2LE201-3005 24.10.2022-16.12.2022  5   (LE3B, ...) +-
    Learning objectives
    The student knows how to develop digital business through design thinking:
    • understanding and defining customer needs and behaviour
    • innovation of digital services/products/businesses
    • development of digital service concepts and business models
    After the course the student knows how to use different electronic tools in co-operation with international teams and has skills how to manage virtual teamwork.
    Starting level and linkage with other courses
    BUS1LE102 Business Processes
    Contents
    During the course students in multidisciplinary teams (partly virtual) will innovate, develop & design and present digital business, digital services, business concepts and models.

    NOTE! In fall 2022 this Business Planning course is replaced with InnoChallenge course. It's an innovation course implemented together with Haaga-Helia and Thomas More University College in Belgium and OTH-Amberg-Weiden Germany.
    Assessment criteria
    Assessment criteria - grade 1
    The student:
    • has limited competences in innovating and developing new digital services/products/businesses.
    • has limited competences to use the basic development and design frameworks, models, methods and tools, which are necessary in developing new services/products.
    • has a moderate attitude towards learning through participation in teamwork and in conducting assignments.
    Assessment criteria - grade 3
    The student:
    • has good entrepreneurial competences in innovating and developing digital services/products/businesses
    • has?good competences to use development and design frameworks, models, methods and tools, which are necessary in developing new services/products
    • has a good attitude towards learning through participation in teamwork and in conducting assignments.
    Assessment criteria - grade 5
    The student:
    • has excellent entrepreneurial competences in innovating and developing digital services/products/businesses
    • has excellent competences to use development and design frameworks, models, methods and tools, which are necessary in developing new services/products
    • has?an excellent attitude towards learning through self-initiative and continuous and?supportive?participation in teamwork and in conducting assignments.
    Further information
    Sari Korhonen, Olli Laintila
    Teaching methods and instruction

    a. online workshops including lecturing and team coaching in Zoom/Teams
    b. performance of an equivalent course elsewhere; the equivalence is assessed from the perspective of the learning objectives.

    NOTE! In fall 2022 the Business Planning is replaced with the InnoChallenge, which is an innovation implementation organized together with Haaga-Helia, Thomas More University College from Belgium and OTH-Amberg-Weiden from Germany.

    Learning material and recommended literature

    Zimmerer, Thomas W. - Scarborough, Norman M. 2002. Essentials of Entrepreneurship and Small Business Management.
    Osterwalder and Pigneur, 2010. Business Model Generation: A handbook for visionaries, game changers, and challengers.
    Other materials delivered through the course module in the Moodle.

    Working life connections

    The teamwork of the course is made for a commissioning company/organization.

    Campus

    Pasila Campus

    Exam dates and re-exam possibilities

    No exam.

    Teaching language

    English

    Internationality

    The student teams of the implementation consist of students from different nationalities and disciplines.

    Timing

    24.10.2022 - 16.12.2022

    Learning assignments

    Pre-assignment Weekly team assignments: Immersion Summary of Insights interviews + initial User personas Finalized User personas + First ideas/solutions Conceptualization and visualization of the final idea/solution Final pitching video presentation + portfolio of the weekly team assignments

    Enrollment

    13.06.2022 - 21.10.2022

    Content scheduling

    Pre-assignment will be released 13th Oct 2022

    Kick-off 27th Oct (all the meetings will start at 9:00 am. Finnish time and they are scheduled until 11:45 pm., i.e. including a lunch break).

    1st workshop 10th Nov

    2nd workshop 17th Nov

    3rd workshop 24th Nov

    4th workshop 1st Dec

    Submissions:

    Pitching video 11th Dec (no workshop)

    Portfolio 14th Dec (no workshop)

    Final 15th Dec

    Groups
    • LE3B
    • LE3A
    • BLENDED
    • EXCH
    Teachers

    Olli Laintila, Sari Korhonen

    Seats

    15 - 40

    Further information

    Teamwork
    Innovation is assessed based on originality, feasibility & presentation
    Process & active participation
    Self- and peer evaluation of teams

    Degree Programme

    MUBBA Degree Programme for Multilingual Management Assistants, SEBBA Degree Programme in Business Service Solutions and Languages

    R&D proportion

    5 cr

    Evaluation scale

    H-5