Entrepreneurship and Business Operations (5cr)

Evaluation scale

H-5

Schedule

The course starts on WED 26.08.2020 and will end on 18.12.2020
Teaching sessions are scheduled every week on Wednesday and Friday at 12:00-13:45
Possible cancellations and holidays will be communicated later

Materials

Scarborough,N. 2011. Essentials of Entrepreneurship and Small Business Mamanagement
Osterwalder, A. & Pigneur, Y. 2010. Business Model Generation.
Osterwalder, A., Pigneur, Y., Bernarda, G. & Smith, A. 2014. Value Proposition Design
Bovée, C. & Thill,J. Business in Action any edition

Teaching methods and instruction

Inquiry learning
Online lecturing
Class lecturing
Guest Lecturing
Possible Company visits
Readings & Workshops
Project work and Presentations

Working life connections

Guest lecturer from real companies
Company visits to real businesses
Business ideas should come from real business environment

Exam dates and re-exam possibilities

No traditional exams

Internationality

Expected participants from different nationalities
Different international experiences
Business ideas iclude starting businesses involving foreign markets as well
Business idea may be about developing services for foreign customers such as tourists or foreign users

Completion alternatives

Students may acquire credits through demonstration of their previous competences or other independent work.
This should be agreed with the responsible teacher

Learning assignments

There are several assignments and deliverables. These assignents may be completed in teams of max 4 students
Assignments are related to creating a business plan and instructions will be decribed in a separate file

Assessment methods

Several factors will be assessed:
Market analysis
Business idea (new, innovative, creative, well-motivated value proposition)
Feasibility (realistic, backed up by statistics, well-defined target group)
Visual impression (presentation, materials, outfits)
Presentation and communication (logical, selling, interactive, fluent, stage presence)
Profitability (financial calculations, understanding the importance of profitability)
Participation and activity