Future Trends and Innovations in Tourism Business (5 cr)

Evaluation scale

H-5

Schedule

Week 3 Thu 16 Jan: Introduction of participants, course and assignments. Forming teams. Introduction lecture: Future skills + workshop (AK)
Week 4 Mon 20 Jan: Innovative development methods for the future (AT)
Thu 23 Jan: Group work
Week 5 Mon 27 Jan: Future of transport / Space (AT)
Thu 30 Jan: Group work
Week 6 Mon 3 Feb: Future of transport / Space (AT)
Thu 6 Feb: Group work
Week 7 Mon 10 Feb: Individual work on innovator presentation
Thu 13 Feb: Future of tourism is Asian. Innovator presentations. (AK)
Week 8 Winter holiday (no lectures)
Week 9 Mon 24 Feb: Group work
Thu 27 Feb: Future trends and technologies in tourism. Exploring futures with trend cards. (AK)
Week 10 Mon 3 Mar and Thu 6 Mar: Company visit, finalising and practicing presentations with your team. Coaching available (book a time if needed).
Week 11 Mon 10 Mar: Presentations (AK & AT)
Thu 13 Mar: Course feedback (no lecture)

Implementation methods, demonstration and Work&Study

Lectures, discussions, debates, workshops (e.g., Futures Frequency), guest lectures and company visits.
Deliverables: assignments and participation in collaborative learning activities.

Intro

This module will give you insights into the future of tourism business. It will enhance your competences in creativity, complex problem-solving, collaboration and communication as well as future orientation, ethical and analytical thinking. You will learn what trends and technologies will shape the world in the next decades and how the tourism industry and you as a tourism professional can benefit from them. You will be able to discover new opportunities for sustainable tourism and develop your future skills.

Materials

Journals and magazines, studies by international organisations (e.g., Sitra, WEF, UNWTO, WTTC, IATA) and futurists as well as other electronic sources.

Teaching methods and instruction

Lectures, discussions, presentations, workshops, group work and company visits.

Working life connections

The course contents and assignments are related to businesses and the industry.

Exam dates and re-exam possibilities

-

Internationality

The course materials are international.

Learning assignments

• Individual assignment (30 %): Innovator presentation
• Group assignment (50 %): Trend, company and innovation ecosystem analysis for the future sustainability of tourism business
• Class assignments and activities (20 %): workshops (future skills, trend cards), company visit