Leading Experiential Luxury Business and Marketing (5cr)
Code: SER021AS3AE-3003
Basic information of implementation
- Timing
- 23.03.2026 - 15.05.2026
- The implementation has not yet started.
- ECTS Credits
- 5 cr
- Campus
- Porvoo Campus
- Teaching languages
- English
- Seats
- 15 - 45
- Degree programmes
- RESTO Hospitality and Tourism Management
- Teachers
- Mona Eskola
- Sirpa Turunen
- Groups
-
CONTACTContact implementation
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REE4PC1Sustainable Tourism and Event Management, 4th semester, Porvoo
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RE4PC1Restonomi, päivä, 4. lukukausi, Porvoo, ryhmä 1
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EXCHEXCH Exchange students
- Course
- SER021AS3AE
Evaluation scale
H-5
Schedule
13.3.2026 - 15.35.2026 More specific dates will be announced as the course is published.
Intro
You are warmly invited! Join us and elevate your understanding of luxury to new heights. Our course offers an essential understanding of luxury business while gaining profound insights into the holistic realm of luxury marketing. Unlock the secrets behind crafting luxury experiences that resonate with discerning clientele. Learn about the organizational culture and the pivotal role of employees in the creation of unique products and services. This course is designed to evaluate sustainability management and operations, ensuring that luxury isn't just about opulence but also about responsibility and longevity.
Materials
Presented in course's Moodle platform.
Teaching methods and instruction
Contact, daytime teaching
Working life connections
The course is implemented in close collaboration with working life.
Exam dates and re-exam possibilities
The course includes mandatory assignments and a quiz at the end of the course that partially contributes to the grade. In case of a failed result, the quiz test may be attended once during the course.
Internationality
The course is implemented in a close relationship within international domain.
Completion alternatives
For DEMO inquiries please contact the teacher
Learning assignments
Individual and group work and a quiz test at the end of the course.
Assessment methods
Grading 0 - 5