Service Design and Co-Innovation (5 cr)

Code: SER020AS2AE-3001

Basic information of implementation


Enrollment
02.01.2024 - 12.01.2024
Enrolment for the implementation has ended.
Timing
01.01.2024 - 15.03.2024
Implementation has ended.
ECTS Credits
5 cr
Campus
Porvoo Campus
Teaching languages
English
Seats
15 - 50
Degree programmes
DIGIBBA Digital Business Innovations
Teachers
Marika Alhonen
Groups
CONTACT
Contact implementation
DBE4PCDBI
DIGIBBA, 4th semester, Porvoo, gropu 1
EXCH
EXCH Exchange students
Course
SER020AS2AE

Evaluation scale

H-5

Implementation methods, demonstration and Work&Study

Virtual, Contact, Blended, Studification

If you already have command of the subject matter, you can display your competence. For more information, ask the instructor of the course.

Intro

In developed economies today, services comprise most business activity, so understanding them is crucial. Through the process of design thinking and co-innovation, customer needs can be better understood to improve and/or create new business opportunities. The course provides comprehensive coverage of the concepts and tools used in service design as well as an understanding of services marketing. Additionally, the process of new product development through customer insights and co-innovation will be covered.

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