Customer Experience Designer - Final Boss Battle (10 cr)

Evaluation scale

H-5

Implementation methods, demonstration and Work&Study

a. Contact / Blended

Depending on the implementation, learning takes place, for example in intercampus camps, workshops, project work, independent studies, teamwork, and peer-to-peer learning. The assessment of one’s own learning.

b. Recognizing prior learning (RPL) and educationalization

If the student has obtained the relevant knowledge and skills elsewhere, for example at work, s/he can demonstrate the knowledge and skills through RPL. More information and instructions for recognizing prior learning (RPL) and educationalization are available on Peppi/Mynet.

Intro

In this course, you will continue your Experience Designer journey with the partner company. Now is the time to prepare the implementation of the experience concept your team has developed. During this course you will show your skills as fearless experience designer. Because experience designer’s work always requires teamwork skills, you will learn how to enhance successful teamwork.

Materials

Books and articles on the content topics, companies’ web-portals, industry related reports and statistics, and different kinds of development tools.

Teaching methods and instruction

Depending on the implementation, learning takes place for example in intercampus camps, workshops, project work, independent studies, teamwork and peer-to-peer learning. The assessment of one’s own learning.

Learning assignments

The main idea is learn to create Super Experiences, which truly enhance the customer engagement. The professional profile of an experience designer needs specific competences, which in this entity are

• Empathy
Empathy is about the ability of truly and deeply understanding the life, needs and desires of a customer. It is also measured through teamwork skills: how well do the teams and the individuals enhance each other's strengths and respect each other's differences.

• Sense-making
Sense-making is about the rationality, profitability and doability but also about the meaningfulness of the actions, ideas and concepts created by the teams.

• Curiosity
Curiosity measures the initiative and fearlessness of the designer. It is about approaching people and challenges with an open and accepting mindset. Curiosity is also about daring to see and try unconventional and unexpected solutions.

• Volition is about actually getting things done. It is about taking control of the task and not waiting for orders.

• WOW-ness is a key competence of an experience designer. Ability to create something for customers that really affects their feelings.

Assessment methods

Passed course is assessed on a scale of 1 to 5. The assessment criteria are presented for grades 1 - 3 - 5