Sales Leadership and Development (5 cr)

Code: SAL701AS3YE-3001

Basic information of implementation


Enrollment
02.06.2025 - 17.10.2025
Enrollment for the implementation has begun.
Timing
20.10.2025 - 12.12.2025
The implementation has not yet started.
ECTS Credits
5 cr
Campus
Pasila Campus
Teaching languages
English
Seats
31 - 60
Degree programmes
LEBUM Degree Programme in Leading Business Transformation
Teachers
Riku Hytönen
Joona Mäntyvaara
Groups
MASALE
Leading Sales and Customer Experience, Masters, Pasila
EVENING
Evening implementation
YAMKE3BUT
Masters, Business Technologies and Management, semester 3
ONLINE
Online implementation
Course
SAL701AS3YE

Evaluation scale

H-5

Schedule

Online session once a week

Implementation methods, demonstration and Work&Study

Eveining Online

Intro

Effective sales leadership is critical for driving organizational growth and building high-performing sales teams. This course explores the principles of sales leadership and development, focusing on strategic decision-making, talent management, and fostering a culture of continuous improvement. Through theoretical insights and applied learning, students will gain the skills necessary to lead sales teams, optimize sales processes, and navigate evolving market conditions.

This course examines leadership strategies specific to sales environments, including coaching, motivation, and performance management. A significant focus will be placed on the impact of digitalization and data-driven insights on sales leadership. Students will explore modern sales methodologies, customer relationship management, and key performance indicators to assess and enhance sales effectiveness.

Materials

Available in Moodle

Teaching methods and instruction

Evening Online course
Online lectures, discussions, case studies, visitors

Working life connections

Visitors from business

Exam dates and re-exam possibilities

Evaluation is not based on exams

Internationality

Litterature is in English

Completion alternatives

According to Haaga-Helia instructions

Learning assignments

1. Development plan for a sales organization
2. Case analysis

Assessment methods

1. Development plan for a sales organization
2. Case analysis
3. Activity

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