Sales Leadership and Development (5 cr)
Code: SAL701AS3YE-3001
Basic information of implementation
- Enrollment
- 02.06.2025 - 17.10.2025
- Enrollment for the implementation has begun.
- Timing
- 20.10.2025 - 12.12.2025
- The implementation has not yet started.
- ECTS Credits
- 5 cr
- Campus
- Pasila Campus
- Teaching languages
- English
- Seats
- 31 - 60
- Degree programmes
- LEBUM Degree Programme in Leading Business Transformation
- Teachers
- Riku Hytönen
- Joona Mäntyvaara
- Groups
-
MASALELeading Sales and Customer Experience, Masters, Pasila
-
EVENINGEvening implementation
-
YAMKE3BUTMasters, Business Technologies and Management, semester 3
-
ONLINEOnline implementation
- Course
- SAL701AS3YE
Evaluation scale
H-5
Schedule
Online session once a week
Implementation methods, demonstration and Work&Study
Eveining Online
Intro
Effective sales leadership is critical for driving organizational growth and building high-performing sales teams. This course explores the principles of sales leadership and development, focusing on strategic decision-making, talent management, and fostering a culture of continuous improvement. Through theoretical insights and applied learning, students will gain the skills necessary to lead sales teams, optimize sales processes, and navigate evolving market conditions.
This course examines leadership strategies specific to sales environments, including coaching, motivation, and performance management. A significant focus will be placed on the impact of digitalization and data-driven insights on sales leadership. Students will explore modern sales methodologies, customer relationship management, and key performance indicators to assess and enhance sales effectiveness.
Materials
Available in Moodle
Teaching methods and instruction
Evening Online course
Online lectures, discussions, case studies, visitors
Working life connections
Visitors from business
Exam dates and re-exam possibilities
Evaluation is not based on exams
Internationality
Litterature is in English
Completion alternatives
According to Haaga-Helia instructions
Learning assignments
1. Development plan for a sales organization
2. Case analysis
Assessment methods
1. Development plan for a sales organization
2. Case analysis
3. Activity