Customer Experience and Sales (5 cr)
Code: SAL001HH1AE-3011
Basic information of implementation
- Enrollment
- 02.01.2024 - 12.01.2024
- Enrolment for the implementation has ended.
- Timing
- 15.01.2024 - 15.03.2024
- Implementation has ended.
- ECTS Credits
- 5 cr
- Campus
- Pasila Campus
- Teaching languages
- English
- Seats
- 15 - 45
- Degree programmes
- INTBBA International Business
- Teachers
- Anu Nieminen
- Groups
-
IBE2PA1INTBBA, 2. semester, Pasila, group 1
-
CONTACTContact implementation
- Course
- SAL001HH1AE
Evaluation scale
H-5
Schedule
Class twice a week in Pasila
Implementation methods, demonstration and Work&Study
- Learning in a class environment
- Demonstration (RPL): If you already have command of the course contents, you can demonstrate your competence. Ask the course teacher for more information. For more information on Recognition of Prior Learning: https://www.haaga-helia.fi/en/recognition-learning
Intro
Did you know that sales skills are a valuable asset to us all and without sales there is no business? Everybody sells; you sell your ideas, your points of view, your employee profile. This class prepares you for life - join us in this journey into the fascinating world of sales to develop your sales skills!
Materials
Materials given out during the course
Armstrong, G., Kotler, P. & & Opresnik M.O.. Marketing: an introduction. 2020 (tai mahdollisimman tuore). Pearson.
Manning, Reese & Aherne. 2014 or later. Selling today. Pearson Education.
Teaching methods and instruction
This course is a part of all Haaga-Helia's degrees and the student can participate in any implementation. This implementation is aimed at students of Bachelor of Business Administration degree. This means that the contents of materials and exercises are degree-specific. The competence goals and assessment criteria are identical for every implementation.
Working life connections
Various visitors from businesses
Assignments linked to working life and real businesses
Learning assignments
Learning assignments and weights:
- 40 points: Sales Manual group assignment
- 30 points: Individual assignment consisting of:
1) Sales and Customer Experience in Media - media monitoring analysis (10 points)
2) Moodle Quiz (10 points)
3) Me as a Sales Professional essay (10 points)
- 10 points: Sales Role Play & peer and self review
- 20 points: Attendance and active participation
Assessment methods
Via the assignments you collect points. The grading is defined based on the following table:
90-100 points 5
80-89 points 4
70-79 points 3
60-69 points 2
50-59 points 1