Introduction to Experience Economy (5cr)
Code: ORI1RZ400-3001
Basic information of implementation
- Enrollment
- 04.01.2021 - 15.01.2021
- Enrolment for the implementation has ended.
- Timing
- 18.01.2021 - 19.03.2021
- Implementation has ended.
- ECTS Credits
- 5 cr
- Campus
- Haaga Campus
- Teaching languages
- English
- Seats
- 15 - 30
- Degree programmes
- HOTEM Degree Programme in Hospitality, Tourism and Experience Management
- Teachers
- Violeta Salonen
- Groups
-
AVOINAMKAvoimen AMK:n toteutus
-
VIRTUALVirtual implementation
- Course
- ORI1RZ400
Evaluation scale
H-5
Implementation methods, demonstration and Work&Study
The learning goals of this module can be reached in the following ways, for example:
a. Lectures and related assignments as part-time studies, full-time studies or intensive studies
b. Participation in a working life project or another project
c. Virtual learning and independent work
d. Forum discussions and participation is an important part of the course
e. Online implementation.
Intro
This course provides a foundational understanding of the key concepts, models, and stakeholders that shape the experience economy. You’ll explore how businesses move beyond selling goods and services to offering memorable, emotionally engaging experiences that drive customer loyalty and competitive advantage.