Branding and Marketing Communications (5 cr)

Code: MAR3LF105-3010

Basic information of implementation


Enrollment
04.01.2021 - 15.01.2021
Enrolment for the implementation has ended.
Timing
18.01.2021 - 21.05.2021
Implementation has ended.
ECTS Credits
5 cr
Campus
Pasila Campus
Teaching languages
English
Seats
15 - 40
Degree programmes
GLOBBA Degree Programme in International Business
Teachers
Kevin Gore
Groups
LF5PMAR
LF5PMAR GLOBBA ASO-ryhmä, MAR, päivä
3AMK
3AMK
EXCH
EXCH Exchange students
ONLINE
Online implementation
Course
MAR3LF105

Evaluation scale

H-5

Implementation methods, demonstration and Work&Study

Contact sessions, distant sessions and self study.

If you have acquired the required competence in previous work tasks, recreational activities or on another course, you may show the competence with a demonstration and progress faster through your studies. More information and instructions for RPL are available at MyNet and in the implementation plan.

Materials

Material available in Moodle.

Teaching methods and instruction

- Contact and distant sessions
- Individual and team assignments

Working life connections

- Examples and exercises are business-related
- Projects are done together with organizations in the Specialization Project course (IBU3LF101) and the contents of research vary based on the needs of the client(s)

Exam dates and re-exam possibilities

There is no exam. The course is based on performance in assignments.

Internationality

- Assignments make use of international business cases and examples
- Where possible, teams are multicultural and the benefits of diversity are integrated into the teamwork

Learning assignments

Under construction

Assessment methods

Students' performance is graded on the following scale: Excellent (5), Very good (4), Good (3), Satisfactory (2), Fair (1), Fail (0).
Grade 0: 0-39%
Grade 1: 40-50%
Grade 2: 51-60%
Grade 3: 61-75%
Grade 4: 76-89%
Grade 5: 90-100%

Siirry alkuun