Marketing Research Methods (5 cr)
Code: MAR3LF102-3025
Basic information of implementation
- Enrollment
- 12.06.2023 - 18.08.2023
- Enrolment for the implementation has ended.
- Timing
- 21.08.2023 - 15.12.2023
- Implementation has ended.
- ECTS Credits
- 5 cr
- Campus
- Pasila Campus
- Teaching languages
- English
- Seats
- 15 - 40
- Degree programmes
- GLOBBA Degree Programme in International Business
- Teachers
- Sari Haavisto
- Jutta Heikkilä
- Groups
-
LF4PMARLF4PMAR Globba ASO-ryhmä, MAR, päivä
-
CONTACTContact implementation
-
EXCHEXCH Exchange students
- Course
- MAR3LF102
Evaluation scale
H-5
Schedule
Sessions are held on Pasila campus.
Details are announced in the implementation plan available in Moodle.
Implementation methods, demonstration and Work&Study
Contact and distant sessions or Work & Study.
If you have acquired the required competence in previous work tasks, recreational activities or on another course, you can show the competence with a demonstration and progress faster through your studies. More information and instructions for RPL are available at MyNet.
Materials
Material available in Moodle
Teaching methods and instruction
Weekly contact session that consists of lectures, various activities and assignments. Students are excepted to prepare for each session based on the study material informed.
Working life connections
Examples and exercises are business related.
Exam dates and re-exam possibilities
Exam and re-exam dates are announced in Moodle
Internationality
International marketing research is part of course content.
Learning assignments
Preparation to weekly sessions by reading the given material and/or watching the required videos.
Active participation in contact sessions.
Assessment methods
Weekly assignments
Active participation
Quiz
Quantitative exam
Final exam or report