Krea visual design (5 cr)
Code: CAM8LH101-3003
Basic information of implementation
- Enrollment
- 17.06.2019 - 23.08.2019
- Enrolment for the implementation has ended.
- Timing
- 19.08.2019 - 13.12.2019
- Implementation has ended.
- ECTS Credits
- 5 cr
- Campus
- Pasila Campus
- Teaching languages
- English
- Seats
- 15 - 40
- Degree programmes
- HELI Degree Programme in Business Management
Evaluation scale
H-5
Schedule
19.8-13.12.2019
Implementation methods, demonstration and Work&Study
If the student has acquired the required competence in previous work tasks, recreational activities or on another course, s/he can contact the teacher in charge of the course to agree on how to show the competence. Information and instructions for recognising and validating prior learning are available on MyNet.
The students plan and implement a corporate identity design project as part of the operations of Creative Agency Krea (www.krea.fi).
The visual identity solution (such as a logo design) produced for the client needs to take into account the challenges of appealing to both local and global audiences.
The students learn to take entrepreneurial responsibility for planning and implementing the projects as agreed with the client/cooperation partner.
Materials
Material will be available via the Moodle site.
Teaching methods and instruction
The student knows the theory and process of corporate identity design and communication. The student can create and analyse a design brief and can design a visual identity concept. The student learns how to use image processing and graphic design programs. The student can plan and produce a visual identity solution for a client in accordance with the design brief.
Students provide marketing and communications services to client companies and/or other cooperation partners as part of the operations of Creative Agency Krea (www.krea.fi).
The students learn to take entrepreneurial responsibility for planning and implementing the projects as agreed with the client/cooperation partner.
Working life connections
The students plan and implement a corporate identity design project as part of the operations of Creative Agency Krea (www.krea.fi).
Exam dates and re-exam possibilities
No exam.
Internationality
The visual identity solution (such as a logo design) produced for the client needs to take into account the challenges of appealing to both local and global audiences.
Assessment methods
Passing the course requires commitment to the team work and contact sessions. The grade is based on the communications materials produced (50 %) and on the student’s own commitment and attitude (50 %).