Airline Business (5 cr)

Code: AIR3PO301-3012

Basic information of implementation

Timing
20.10.2025 - 12.12.2025
The implementation has not yet started.
ECTS Credits
5 cr
Campus
Chongqing
Teaching languages
English
Seats
15 - 60
Degree programmes
ABBA Degree Programme in Aviation Business
Teachers
Thomas Sundman
Groups
AB5CQ
Abba 5 period Chongqing (AB5CQ)
CONTACT
Contact implementation
BLENDED
Blended implementation
Course
AIR3PO301

Evaluation scale

H-5

Implementation methods, demonstration and Work&Study

Examples of Assignments and Exercises:

Ex1.Video+discussion
Ex2.Business model matrix+article
Ex3. SWOT/PESTEL/Strategy+Annual statement read
Ex4. Quizz + Pricing Structure creation
Ex5. Network & Route Performance Evaluation
Ex6. Media Plan assessment
Ex7. Why a particular Alliance? + article read
Ex8. Sustainability considerations in network planning
Ex9. PoS Budgeting Plan

If students have acquired the required competence in previous work tasks, recreational activities or on another course, they can show the competence with a demonstration and progress faster through their studies. More information and instructions for recognising and validating prior learning (RPL) are available at MyNet.

Intro

The airline operations and management include considerations from key internal stakeholder aspects. This course will develop your ability to link cooperation aspects between key business units, and help you to recognise the importance of cooperation and information flow, avoiding silo thinking pitfalls. After successfully finalising the course, you walk away with ability for strategic evaluation, critical thinking, and a mindset for business approach assessment.

Materials

Course literature:
Taneja, N.K. 2014. Designing Future-Oriented Airline Business. Ashgate.
Wensveen, J. G. 2015. Air Transport. A Management Perspective. Ashgate.

Additional reading:
Bartlik, M. 2011. The Impact of EU Law on the Regulation of International Air Transportation. Ashgate.
Flouris, Triant G . & Yilmaz, Ayse K. 2011. Risk Management and Corporate Sustainability in Avaition. Ashgate.
Morrell, Peter.S. 2013. Airline Finance. Ashgate.
Rhoades, Dawna l. 2014. Evolution of International Aviation Phoenix Rising. Ashgate.
Sheehan, J.J. 2013. Business and Corporate Aviation Management. New York: McGraw-Hill Education.
Vasigh, B. & Fleming, K. & Tacker, T. 2013. Introduction to Air Transport Economics From Theory to Applications. Second Edition. Ashgate.

E-books and online articles
Companies’ web-portals
Relevant media, news agencies, quality press, etc.
Social networking tools
Instructors’ own materials, materials produced by students.

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