Strategic Brand Management (5 cr)
Code: COM4HM101-3004
Basic information of implementation
- Enrollment
- 04.01.2021 - 15.01.2021
- Enrolment for the implementation has ended.
- Timing
- 18.01.2021 - 21.05.2021
- Implementation has ended.
- ECTS Credits
- 5 cr
- Campus
- Pasila Campus
- Teaching languages
- English
- Seats
- 15 - 40
- Degree programmes
- ATBUM Degree Programme in Aviation and Tourism Business
- LEBUM Degree Programme in Leading Business Transformation
- Teachers
- Mirka Sunimento
- Groups
-
MACOMFViestinnän ja markkinoinnin johtaminen, masterit, Pasila
-
VIRTUALVirtual implementation
-
MACOMECommunication and Marketing Management, master, Pasila
-
EXCHEXCH Exchange students
- Course
- COM4HM101
Evaluation scale
H-5
Implementation methods, demonstration and Work&Study
The course is implemented as an virtual-course. with optional online Zoom-sessions. Students work independently and in a self-directed manner according to the course timetable.
The assessment of one’s own learning is an obligatory part of the course.
Recognition of prior learning (RPL)
If students have acquired the required competence in previous work tasks, recreational activities or on another course, they can present their competence via a demonstration. The demonstration must be agreed with the course teacher. More information and instructions for recognising and validating prior learning (RPL) are available at https://www.haaga-helia.fi/en/recognition-learning Look at "Instructions to students (master)"