Contact lessons, individual and group assignments, project plan, and presentation of the project plan.
Material on Moodle, data bases of Haaga-Helia library, and course books.
Course books:
Hollensen, S. Global Marketing, newest edition or
Any International business textbook published after 2013:
Wall, S., Minocha, S. and Rees, B. 2016 International Business
Wild, J.J. and Wild, K.L. 2016 International Business, The Challenges of Globalization.
Internationalizatio plan is created for a Finnish SME.
Pasila Campus
No exams.
English
Internationalization plan.
18.01.2021 - 19.03.2021
M5 Module Team Project & presentation, Internationalization of a Finnish Small or medium size Enterprise (SMA) grading scale 1-5 Individual: Report supporting the M5 Module Team Project max 5 points Individual assignments 1-5 points during the weeks 1-7 , task list visible in moodle Moodle multiple choice exam max 20 points week 8 Individual max 50 points, passing minimum 20 points
04.01.2021 - 15.01.2021
Drivers for Globalization
Value chains & networks
Theories of internationalization
International trade
Development of international competitiveness
International Market Research & Market entry modes
M5 Team Project Presentations
If the student has obtained the relevant knowledge and skills elsewhere, for example at work, s/he can demonstrate the knowledge and skills through the RPL process. See MyNet for further RPL information and instructions. (Liiketalouden NÄYTÖT)
Feedback on Moodle by teacher of the assignments, peer review and feedback of the presentations.
Timo Rima
15 - 40
A Individual points given (max 50) for class assignments, individual report and multiple choice moodle exam, you need minimum of 20 points to pass the individual part (grade 1). Individual assessment visible in moodle.
B M5 Team project includes a Report (70%) and Presentation (30%), grading with the scale of 1-5.
Your Final Grade is the linear average of A+B (divided by 2) with scale of 0-5.
FINA Finanssi- ja talousasiantuntijan koulutusohjelma
0.00 cr
0.00 cr
H-5