Contact lessons
Individual assignments
Case studies provided by MPI
Ali-Knight, Jane et al. 2009: International Perspectives of festivals and events, ch 16
Beech, Kaiser, Kaspar ed. 2014: The business of event management
de Groot, Eric and Van der Vijver, Mike 2013: Into the heart of meetings. Basic Principles of Meeting Design
Ferdinand, Nicole and Kitchin Paul J. 2012: Events Management an international approach, ch. 10, 13 and 14
Getz, Donald 2012: Event studies. Theory, research and policy for events. Ch 6 and 11.
Jackson, Nigel 2013: Promoting and Marketing Events. Theory and practice. Routledge
Reic, Ivna 2017: Events Marketing Management. A consumer perspective.
Sharples, Crowther, May, Orefice 2014: Strategic Event Creation
Yeoman et al 2015: The Future of Events and Festivals. Routledge
Selected blogs, event related sites and LinkedIn groups
Co-operation with MPI, Meeting Professionals International
Porvoo Campus
13.12.2019
English
Possible guest lecturers from international companies and universities. International learning materials and cases.
19.08.2019 - 13.12.2019
Individual event folder Presentation Exam
17.06.2019 - 23.08.2019
Plan for lessons, Fridays at 12.15-15.00
Friday 30.8. Introduction of the course and topics, introducing the main task of the course: creation of an event concept.
Friday 6.9. Event class
Friday 13.9. Event class
Friday 20.9. No class with Monika due to Restorace. Working with Event Folder. Possible guest lecturer or company visit.
Friday 27.9. No class with Monika due to EWE Unit development Day. Possible guest lecturer or company visit.
Friday 4.10. Event class
Friday 11.10. NOTE class starts at 10.00! Event class.
Friday 18.10. No class
Friday 25.10. Presentations of event concept drafts. Peer feedback.
Friday 1.11. Event class
Friday 8.11. Event class
Friday 15.11. Event class
Friday 22.11. No class, individual work on finalizing event folder.
Friday 29.11. Event class, presentation of final version of event concept.
Friday 6.12. No class, Independence Day.
Friday 13.12. Exam
See Mynet
Monika Birkle
15 - 40
Attendance, deliverables, exam
TEMPO Degree Programme in Tourism Event and Management
5.00 cr
0.00 cr
H-5