•   KREA Spring School - Inspirational Storytelling MAR011AS3AE-3003 23.03.2026-15.05.2026  5   (TR4HEMAR1, ...) +-
    Learning objectives
    During this international intensive week, the students work in multicultural teams to script and produce an inspirational customer experience story on video, aimed at multicultural audiences. The students work in multicultural teams and learn to use different design methods to produce creative out-of-the-box story concepts geared to the branding needs of the client company. The students learn to produce attractive video story content that engages and inspires the multicultural target groups.
    Starting level and linkage with other courses
    No prerequisites.
    Contents
    -Creativity
    -International Branding
    -Concept Planning
    -Content Marketing
    -Storytelling
    -Video-making
    -Multicultural Teamwork
    Further information
    Contact persons
    Tanja Vesala-Varttala
    Tuula Ryhänen

    Campus

    Pasila Campus

    Teaching language

    English

    Timing

    23.03.2026 - 15.05.2026

    Groups
    • TR4HEMAR1
    • CONTACT
    Teachers

    Tanja Vesala-Varttala

    Seats

    15 - 40

    Degree Programme

    TRALI Business Administration

    R&D proportion

    0.00 cr

    Virtual proportion

    0.00 cr

    Evaluation scale

    H-5