•   Employee Experience and Employer Brand LEA4HM104-3006 16.01.2023-17.03.2023  5   (MALEAE, ...) +-
    Contents
    - Employer branding
    - Employee experience
    - Intrinsic and Extrinsic Motivation
    - Employee Management
    - Meaning of work and meaningfulness cognitive work
    - Work shaping in cognitive work
    - A positive organisational culture
    - Humane Workplace pratices
    - Measuring of employee experience and employer brand
    - Wellbeing at work
    Assessment criteria
    Assessment criteria - grade 1
    The student recognises different factors that have an effect on employee experience and can define theoretical concepts related to employee experience and employer branding. S/he can define some approaches to developing an employer’s brand and can explain factors that have an effect on well-being at work. S/he can explain how a positive culture and meaningful work is supported by workplace practices.
    Assessment criteria - grade 3
    In addition to the competences in grade 1, the student can apply theories to describe and analyse employee experience. S/he is able to use different formulas and assess how the employee experience is supported. S/he can recommend appropriate ways to measure employer brand. S/he can apply concepts presented during the course to develop positive organisational culture. S/he can assess internal communication in an organisation.
    Assessment criteria - grade 5
    In addition to the competences in grades 1 and 3, the student assesses factors connecting employee experience and employer brand. S/he is able to assess the methods for measuring employer experience and employer branding. S/he is able to produce and justify analysis and development planning in order to develop the employer experience and employer brand.
    Further information
    No replacements.
    Campus

    Pasila Campus

    Teaching language

    English

    Timing

    16.01.2023 - 17.03.2023

    Enrollment

    02.01.2023 - 13.01.2023

    Groups
    • MALEAE
    • VIRTUAL
    • EXCH
    Teachers

    Anita Pösö

    Seats

    61 - 100

    Degree Programme

    BUTEM Degree Programme in Business Technologies, ATBUM Degree Programme in Aviation and Tourism Business, LEBUM Degree Programme in Leading Business Transformation

    Virtual proportion

    5 cr

    Evaluation scale

    H-5