•   Fundamentals and Future in Tourism and Hospitality HOS001RE1AE-3005 22.08.2022-14.10.2022  5   (CONTACT, ...) +-
    Learning objectives
    After successful competition of the course, the student is able to:
    1. Outline the most important evolution stages of the tourism and hospitality industry.
    2. Understand the changes in the needs and aspirations of key industry stakeholders (e.g., customers, employees, companies) over time.
    3. Understand the importance of cultural diversity in the field of tourism and hospitality, and identify the most important organizational culture models.
    4. Outline the key forces for change and trends affecting the future of the tourism and hospitality industry.
    Starting level and linkage with other courses
    No pre-requirements
    Contents
    1. History and evolution of tourism and hospitality.
    2. Key tourism and hospitality industry stakeholders and their needs.
    3. The cultures within the tourism and hospitality industry (e.g. consumer- and organization cultures).
    4. Evolution of business models in the tourism and hospitality industry.
    5. Driving forces shaping the future of the tourism and hospitality industry.
    Assessment criteria
    Assessment criteria - grade 1
    The student is able to recognize and understand the major development stages, stakeholders, and organizations of the tourism and hospitality industry. Also, the student is able to describe key forces influencing the development of the industry.
    Assessment criteria - grade 3
    The student is able to analytically describe the differences between the needs and requirements of different stakeholders, organisation cultures, business models, and change drivers within the tourism and hospitality industry.
    Assessment criteria - grade 5
    The student is able to analyse the overall evolution of the tourism and hospitality industries and propose justified scenarios, new ideas, approaches for the future.
    Teaching methods and instruction

    Lectures, class activities and teamwork. Study visits and guest lectures as feasible. Individual learning assignments Experiential and reflective learning, problem-based learning.
    Competences (Porvoo peda) communication, teamwork, digital literacy, sustainability, diversity

    Learning material and recommended literature

    Digital material provided during the course
    Literature and reading list published as the course starts.

    Working life connections

    Visits to industry if feasible. Authentic materials and examples from tourism and hospitality.

    Campus

    Haaga Campus

    Exam dates and re-exam possibilities

    No exam.

    Teaching language

    English

    Internationality

    International perspectives into tourism and hospitality. A selection of international cases, resources and reading materials.

    Timing

    22.08.2022 - 14.10.2022

    Learning assignments

    Subject to change by the start of the course/learning module. The deadlines will be finalized by 22 August 2022.

    Enrollment

    15.08.2022 - 19.08.2022

    Content scheduling

    NB subject to change. Please, always check the timetables for changes.

    Week 1 Course introduction Introduction to tourism and hospitality

    Week 2 Time travel from Luxor to SpaceX

    Week 3 Travelling into the future (tourism today and how it might develop)

    Week 4 The concept of culture:

    - Dimensions of National Cultures

    Pitstop - where are we, how far have we come

    Week 5 Cultures in Organizations

    + Implications: skills and competences needed in International Business / leadership / multicultural teams in Tourism and Hospitality … etc.

    Visiting lecturer

    Week 6 Customs & culture and international influences

    Characteristics of Finnish customs

    Week 7 Driving forces shaping the future of the tourism and hospitality industry: trends and megatrends

    Week 8 Key forces for change and trends affecting the future of the tourism and hospitality industry

    Groups
    • CONTACT
    • RE1HA4
    Alternative learning methods

    Demonstration of competence as recognition of prior learning (exams), contact teachers Violeta Salonen, Haaga and Sari Sinisalmi-Airila, Porvoo: For more information see Haaga-Helia student pages Recognition of Learning https://www.haaga-helia.fi/en/recognition-learning

    Teachers

    Thomas Kingelin, Hanna Rinne

    Seats

    15 - 40

    Further information

    Continuous assessment: active participation in the lectures, activities, and study visits/guest lectures. Learning blog with learning assignments and reflection 100% Assessment of the learning assignments during the course with grades and brief comments. Also, general feedback. The students are required to pass all parts of the course and to submit all the assignments in the learning blog on time. One grade point will be deducted from each possible late submission.

    Assessing one’s own learning is a compulsory part of the course.

    Degree Programme

    RESTO Hospitality and Tourism Management

    Evaluation scale

    H-5