You identify and assess your entrepreneurial behaviour and competencies. Your competence development and personal growth is further supported in a network of professionals. You develop your business idea into a business plan. Alternatively, you can make a business plan for another SME or family business. You can start your own business but it is not a requirement. If you are an entrepreneur, you can make all planning and developmental assignments for your own business or family business during the course. The learning outcomes are the following:
You can productize your own competencies and understand the role of personal branding in an entrepreneurship process
You can assess your developmental needs and readiness for entrepreneurship
You can create a business plan for your own or family business
You can assess the feasibility of the business opportunity
You present and pitch to an international jury of academics and entrepreneurs