Foreign Market Expansion to Emerging Markets (5 cr)

Code: BUS3PO306-3002

Basic information of implementation


Enrollment
15.06.2020 - 28.08.2020
Enrolment for the implementation has ended.
Timing
24.08.2020 - 18.12.2020
Implementation has ended.
ECTS Credits
5 cr
RDI portion
5 cr
Campus
Porvoo Campus
Teaching languages
English
Seats
15 - 40
Degree programmes
SAMPO Degree Programme in International Sales and Marketing
Teachers
Evariste Habiyakare
Groups
PO5
Porvoo Advanced Studies
EXCH
EXCH Exchange students
Course
BUS3PO306

Evaluation scale

H-5

Schedule

Every Friday 09:00-11:45 under period of 28.08-15.12.2020

Implementation methods, demonstration and Work&Study

• Inquiry learning and team guidance and coaching
• Joint real business based project
• Contact lessons: Lectures, workshops, exercises and visiting lecturers
• Team assignments and presentations
• Self-study and Peer- to- Peer learning
• The assessment of one’s own learning 1 h

The self-assessment of one's own learning does not influence the module grade. The self-assessment and students’ feedback to the module will be used for the module development. The feedback is collected via an electronic form.

Recognising and validating prior learning (RPL)

If students have acquired the required competence in previous work tasks, recreational activities or on another course, they can show the competence with a demonstration and progress faster through their studies. Information and instructions for recognising and validating prior learning are available at MyNet.

Materials

Blomstermo A, Deo Sharma D. New Horizons in International Business 2003. Learning in the Internationalisation Process of Firms.
Branch A, E: Export Practice and Management, Business Press Newest Ed.Daniels,J.D, Radebaug,H; Sullivan, D. International Business Environments and Operations, Thirteenth edition
Cavusgil S., Knight G., Riesenberger J.. Pearson 2008 (or newer). International Business. Strategy, Management and New Realities (examination).
Guillermo, Jimez: International Trade; ICC Guide to Export- Import Basics. The Legal, financial and transport aspects of international trade
Hollensen S.. Pearson 2008 (or newer). Essentials of Global Marketing.Czinkota M., Ronkainen A., Moffett M. 2007. International Business, 6th edition. Harcourt College Publishers.
Luostarinen R., Welch L. 1997. International Business Operations.

Teaching methods and instruction

• Inquiry learning and team guidance and coaching
• Joint real business based project
• Contact lessons: Lectures, workshops, exercises and visiting lecturers
• Team assignments and presentations
• Self-study and Peer- to- Peer learning
• The assessment of one’s own learning 1 h

Working life connections

Company visits and guest lecturers and workshops from different companies and organisations
Internationality
Possibility to work in international teams.
Case companies in the internationalisation process.
Guest lectures from international organisations and partner universities. International learning materials.

Exam dates and re-exam possibilities

At the end of the course

Internationality

International participants
Guest lecturers operating in globla scene
Companies with global market

Completion alternatives

Readings and internationalisation project

Learning assignments

Market research for commissioner
Opportunity identification for commissioners
Creating a Go to market plans for companies

Assessment methods

Following will be assessed
Written reports
Presentations skills
Negotiation skills
Data collection and analytical skills
Organisational skills
Teamwork
market knowledge
Internationalsation process skills

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