•   Strategic Business Development BUS2LE202-3005 23.10.2023-15.12.2023  5   (LE7AB, ...) +-
    Learning objectives
    Student
    • knows the content and purpose of strategy
    • understands the strategic business development approach
    • can apply strategic business development tools for a project
    • learns principles and practices of effective teamwork and project management
    Starting level and linkage with other courses
    No prerequisites.
    Contents
    • Strategy and its foundations
    • Strategy frameworks
    • Strategic development
    • Strategic competences
    • Strategic management tools and methods
    Assessment criteria
    Assessment criteria - grade 1
    Grade 1:
    The student:
    • has limited knowledge about different strategy frameworks
    • has limited understanding of strategic business development approach
    • has limited skills in applying strategic business development tools for assignments
    • has limited skills in teamwork and conducting assignments
    Assessment criteria - grade 3
    Grade 3:
    The student:
    • has good knowledge about different strategy frameworks
    • has good understanding of strategic business development approach
    • has good skills in applying strategic business development tools for assignments
    • has good attitude and skills towards learning through participation in teamwork and conducting assignments
    Assessment criteria - grade 5
    Grade 5:
    The student:
    • has excellent knowledge about different strategy frameworks
    • has excellent understanding of strategic business development approach
    • has excellent skills in applying various business development tools for assignments
    • has excellent attitude and skills towards learning through continuous, supportive and initiative participation in teamwork and conducting assignments

    Teaching methods and instruction

    This virtual course makes use of research and development as well as flipped classroom approach to learning, with emphasis on both teamwork and independent studies.

    Learning material and recommended literature

    Strategy Safari: A Guided Tour Through the Wilds of Strategic Management
    Mintzberg, Henry; Ahlstrand, Bruce; Lampel, Joseph
    2005

    Lead from the Future: How to Turn Visionary Thinking Into
    Breakthrough Growth
    E-book
    Johnson Mark W., Suskewicz Josh, 2020

    Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen
    E-book
    McGrath, Rita Gunther, 2019

    Understanding Design Thinking, Lean, and Agile
    E-book
    Schneider Jonny, 2017

    Running Lean, 2nd Edition
    E-book
    Maurya Ash 2012

    Business Model Generation: A Handbook for Visionaries,
    Game Changers, and Challengers.
    E-book
    Osterwalder, Alexander; Clark, Tim; Pigneur, Yves
    2010

    Working life connections

    Learning material includes company examples. The implementation includes a company visitor(s).

    Campus

    Pasila Campus

    Exam dates and re-exam possibilities

    No exam

    Teaching language

    English

    Internationality

    The implementation includes globally acknowledged frameworks and tools.

    Timing

    23.10.2023 - 15.12.2023

    Learning assignments

    Three (3) team assignments.

    Enrollment

    12.06.2023 - 20.10.2023

    Content scheduling

    • 23rd October Kick-off, Introduction to the module BUS2LE202
    • 25th October: Strategic thinking I
    - Growth mindset
    - Purpose and Vision
    • 30th October: Strategic thinking II
    - Context and time-horizon
    - Trends and Weak Signals
    • 1st November: Strategic thinking III
    - Reserved for independent teamwork of the assignment 1
    • 6th November: Design-led strategic business development I
    - Strategy frameworks and approaches
    • 8th November: Design-led strategic business development II
    - Design and Innovation in practice
    • 13th November: Design-led strategic business development III
    - Reserved for independent teamwork of the assignment 2
    • 15th November: Managing strategic business development I
    - Management principles and practices
    - Execution, roadmaps & milestones
    • 20th November: Managing strategic business development II
    - Reserved for independent teamwork of the assignment 3
    • 22nd November: Managing strategic business development III
    - Scenario work
    • 27th November: Managing strategic business development IV
    - Reserved for independent teamwork of the assignment 3
    • 29th November (independent teamwork)
    • 4th December: Final online session: QAs and last tips for the assignment 3.

    Groups
    • LE7AB
    • EXCH
    • ONLINE
    Alternative learning methods

    RPL

    Teachers

    Olli Laintila

    Seats

    15 - 60

    Further information

    Three team assignments: (100 %)

    Degree Programme

    SEBBA Degree Programme in Business Service Solutions and Languages

    R&D proportion

    0.00 cr

    Virtual proportion

    0.00 cr

    Evaluation scale

    H-5