Is able to identify the technological solutions used in tourism and the actors who provide them. Can evaluate the usability and benefits of different technologies in the tourism business and in creating a competitive advantage. Is able to identify trends related to tourism technology and evaluate their importance in business.
Identifying new technology trends and their role in developing innovative experiences and creating a competitive advantage for the business. Robotics in tourism and new innovations. Identification of distribution channels and their usability. Factors affecting channel management and preparation of a distribution channel map.
Understanding and competence in travel technology is a prerequisite for a dynamic tourism company in the development of experiences and profitable and responsible business development. In this course you will get acquainted with the latest travel technology and its possibilities.
Assessment criteria - grade 1
Can name the technological solutions used in tourism and the actors who provide them. Identifies tourism distribution channels. The student will name some trends related to tourism technologies.
Assessment criteria - grade 3
In addition to the above, he / she is able to apply the technological solutions used in the business of a travel company and in the development of experiences. Can create a company's distribution channel map.
Assessment criteria - grade 5
In addition to the above, is able to analyze and develop technological solutions by utilizing experience products and evaluate their significance for the customer experience and business success.