Customer Experience Designer - Final Boss Battle - SER019AS2AE - Opinto-opas

Customer Experience Designer - Final Boss Battle, 10 cr - SER019AS2AE

Upcoming implementations

Customer Experience Designer - Final Boss Battle SER019AS2AE-3003 13.01.2025-16.05.2025 10 op +-

Teaching methods and instruction

Depending on the implementation, learning takes place for example in intercampus camps, workshops, project work, independent studies, teamwork and peer-to-peer learning. The assessment of one’s own learning.

Learning material and recommended literature

Books and articles on the content topics, companies’ web-portals, industry related reports and statistics, and different kinds of development tools.

Teaching language

English

Timing

13.01.2025 - 16.05.2025

Learning assignments

The main idea is learn to create Super Experiences, which truly enhance the customer engagement. The professional profile of an experience designer needs specific competences, which in this entity are • Empathy Empathy is about the ability of truly and deeply understanding the life, needs and desires of a customer. It is also measured through teamwork skills: how well do the teams and the individuals enhance each other's strengths and respect each other's differences. • Sense-making Sense-making is about the rationality, profitability and doability but also about the meaningfulness of the actions, ideas and concepts created by the teams. • Curiosity Curiosity measures the initiative and fearlessness of the designer. It is about approaching people and challenges with an open and accepting mindset. Curiosity is also about daring to see and try unconventional and unexpected solutions. • Volition is about actually getting things done. It is about taking control of the task and not waiting for orders. • WOW-ness is a key competence of an experience designer. Ability to create something for customers that really affects their feelings.

Enrollment

14.11.2024 - 14.11.2024

Teachers

Kalle Räihä, Mario Passos Ascencao, Mariitta Rauhala

Seats

15 - 40

Further information

Passed course is assessed on a scale of 1 to 5. The assessment criteria are presented for grades 1 - 3 - 5

R&D proportion

0.00 cr

Virtual proportion

0.00 cr

Evaluation scale

H-5

Current implementations

No ongoing implementations yet.

Past implementations

Customer Experience Designer - Final Boss Battle SER019AS2AE-3002 15.01.2024-17.05.2024 10 op (CONTACT, ...) +-
Teaching methods and instruction

Depending on the implementation, learning takes place for example in intercampus camps, workshops, project work, independent studies, teamwork and peer-to-peer learning. The assessment of one’s own learning.

Learning material and recommended literature

Books and articles on the content topics, companies’ web-portals, industry related reports and statistics, and different kinds of development tools.

Campus

Haaga Campus

Teaching language

English

Timing

15.01.2024 - 17.05.2024

Learning assignments

The main idea is learn to create Super Experiences, which truly enhance the customer engagement. The professional profile of an experience designer needs specific competences, which in this entity are • Empathy Empathy is about the ability of truly and deeply understanding the life, needs and desires of a customer. It is also measured through teamwork skills: how well do the teams and the individuals enhance each other's strengths and respect each other's differences. • Sense-making Sense-making is about the rationality, profitability and doability but also about the meaningfulness of the actions, ideas and concepts created by the teams. • Curiosity Curiosity measures the initiative and fearlessness of the designer. It is about approaching people and challenges with an open and accepting mindset. Curiosity is also about daring to see and try unconventional and unexpected solutions. • Volition is about actually getting things done. It is about taking control of the task and not waiting for orders. • WOW-ness is a key competence of an experience designer. Ability to create something for customers that really affects their feelings.

Enrollment

02.01.2024 - 12.01.2024
Groups
- CONTACT
- BLENDED
Teachers

Marika Alhonen, Mario Passos Ascencao, Mariitta Rauhala, Erkki Häkkilä

Seats

15 - 40

Further information

Passed course is assessed on a scale of 1 to 5. The assessment criteria are presented for grades 1 - 3 - 5

Degree Programme

RESTO Restonomi

R&D proportion

0.00 cr

Virtual proportion

0.00 cr

Evaluation scale

H-5

The purpose of this course is to prototype and test the planned concept for business partner or continue the concept development process according to the partner’s instructions. After completion of the final boss battle course, the student will be able to:

truly and deeply understand the life, needs and desires of a customer
create experiences for customers that really affects their feelings
take control of the tasks and not waiting for orders
approach people and challenges with an open and accepting mindset
to see and try unconventional and unexpected solutions
to make sense and take care of the rationality, profitability and meaningfulness of the actions, ideas, and concepts

concept development
concept prototyping and testing
Implementation guidelines
developing the competences of an Experience Designer

a. Contact / Blended

Depending on the implementation, learning takes place, for example in intercampus camps, workshops, project work, independent studies, teamwork, and peer-to-peer learning. The assessment of one’s own learning.

b. Recognizing prior learning (RPL) and educationalization

If the student has obtained the relevant knowledge and skills elsewhere, for example at work, s/he can demonstrate the knowledge and skills through RPL. More information and instructions for recognizing prior learning (RPL) and educationalization are available on Peppi/Mynet.

Toolkits, books and peer-reviewed articles on the contents’ topics, companies’ web-portals, industry related reports and statistics, and other different kinds of design tools.

In this course, you will continue your Experience Designer journey with the partner company. Now is the time to prepare the implementation of the experience concept your team has developed. During this course you will show your skills as fearless experience designer. Because experience designer’s work always requires teamwork skills, you will learn how to enhance successful teamwork.

There is an application period of the Experience Designer (Spring 2023), which will be in December 2022 and candidates will be selected based on interviews. This specialization is aimed for all Haaga-Helia's degree programs. The 30 ects in the program will replace the compulsory studies of student’s own degree program during the execution (alternatively, the student can discuss with his or her own study counselor on the replacement studies of the Experience Designer). The studies of the specialization are completed in order (10 ects, 10 ects, 10 ects) and the completion of the previous level is a prerequisite for moving to the next level.

The student can understand customer needs and focus on customer experience of a target group on a basic level. The student participates in the project planning, implementation, and evaluation with sufficient input.

The student participates in the project planning, implementation, and evaluation independently and makes use of the advice available. The student can gather and utilize customer understanding by choosing and using relevant design thinking and project management methods.

The student impresses the different stakeholders with their application of the design thinking process on the project challenges. The student participates proactively and with goal-orientation in the project planning, implementation, and evaluation.