Cross Border Brand Communication - MAR017AS3A - Opinto-opas

Cross Border Brand Communication, 5 cr - MAR017AS3A

Upcoming implementations

Cross Border Brand Communication MAR017AS3A-3003 25.05.2026-29.05.2026 5 op (TR4HEMAR1, ...) +-
Campus

Porvoo Campus

Teaching language

English

Timing

25.05.2026 - 29.05.2026
Groups
- TR4HEMAR1
- CONTACT
- TR4PCMAR1
- TR4HECOM
- BLENDED
Teachers

Anna Vähäsalo

Seats

1 - 10

Degree Programme

TRALI Tradenomi liiketalous

R&D proportion

0.00 cr

Virtual proportion

2.50 cr

Evaluation scale

H-5

Current implementations

No ongoing implementations yet.

Past implementations

Cross Border Brand Communication MAR017AS3A-3002 12.05.2025-16.05.2025 5 op (TR4HEMAR1, ...) +-
Campus

Porvoo Campus

Teaching language

English

Timing

12.05.2025 - 16.05.2025
Groups
- TR4HEMAR1
- CONTACT
- TR4PCMAR1
- TR4HECOM
- BLENDED
- INTENSIVE
Teachers

Anna Vähäsalo

Seats

1 - 7

Degree Programme

TRALI Tradenomi liiketalous

R&D proportion

0.00 cr

Virtual proportion

2.00 cr

Evaluation scale

H-5

Each year, 6 universities (edcom) organise the Cross Border Brand Communications week for their students. During this week, students work in international teams on an integrated marketing & communication campaign while developing their skills and knowledge of marketing and communication in a multi-cultural environment.

This challenging and rewarding week is organised by the following six universities :
FHWIEN der WKW, AP Hogeschool Antwerpen, IADE Creative University Lisbon , NHTV Breda, Haaga Helia Helsinki and Sub de Pup, Paris.

The course is meant for those who are at least on their 3rd semester.

When the implementation type of the course is CONTACT, ONLINE or BLENDED it is required that the student is present during those teaching hours that are marked in the study schedule. If you are absent more than 25 %, your grade will be lowered by one. If you are absent more than 50 %, the course is failed.