The course is based on classroom lectures, personal assignments, and one major team assignment. For practical learning, the Salesforce Trailhead environment, a free cloud-based learning environment is used. Course material and assignments will be available on Moodle.
Learning is based on the theory part discussed during the lectures. The material is provided by the teacher (pp presentations) and topical articles. In addition Trailhead learning platform (by Salesforce) is used.
During the course, there's a possibility of visiting speakers from different companies that either sell and implement CRM solutions or/and use them in their daily customer operations.
Pasila Campus
There are no exams on this course.
English
The study language in this course is English.
13.01.2025 - 16.05.2025
Personal assignments, one major group work, and learning modules in Trailhead learning environment.
02.01.2025 - 10.01.2025
Lectures are on Thursday afternoons.
There is a possibility of RPL for the course.
In case you are interested in RPL, contact the teacher during the first week of the course.
The RPL process has two steps:
1. Application for RPL - short description of experience with CRM. (Including documents that support the application: CV/certificates/similar).
2. After passing the acceptance criteria, an essay on experience, tasks, and competencies is written. The essay should reflect the learning objectives and content mentioned in the course description.
RPLs are evaluated with grades 1 through 5.
Terhi Pio
15 - 40
The grade is based on being present and active during lessons and learning assignments.
In order to pass the course, at least 80% of assignments must be submitted and approved. It's mandatory to take part in the team assignment.
Grade 1: Good knowledge of the course subject. Collected more than 45% of the total course points.
Grade 3: Good knowledge of the course subject. Collected more than 65% of the total course points.
Grade 5: Excellent knowledge of the course subject. Collected 90% of the maximum amount of the course points.
ITBBA Business Information Technology
0.00 cr
0.00 cr
H-5
The course is based on classroom lectures, personal assignments, and one major team assignment. For practical learning, we use the Salesforce trailhead environment, which offers a free cloud-based learning platform. Course material and assignments will be available in the moodle.
Learning is based on the theory part discussed during the lectures. The material is provided by the teacher (pp presentations) and topical articles
Salesforce trailhead platform
During the course, we will have visiting speakers from different companies that either sell and implement CRM solutions or/and use them in their daily customer operations. Those companies potentially also hire graduates for CRM operations
Pasila Campus
There are no exams on this course
English
The study language in this course is English.
19.08.2024 - 13.12.2024
Personal assignments are essays, group work, and Salesforce trails. One team assignment based on the theory and practical parts discussed during lectures.
03.06.2024 - 16.08.2024
On Thursdays from 11.00 till 13.45 starting from August till December 21st.
Seppo Karisto, Jari Haggren
15 - 40
ITBBA Business Information Technology
0.00 cr
0.00 cr
H-5
The course is based on classroom lectures, personal assignments, and one major team assignment. For practical learning, we use the Salesforce's Trailhead environment, which offers a free cloud-based learning platform. Course material and assignments will be available in Moodle.
Learning is based on the theory part discussed during the lectures. The material is provided by the teacher (pp presentations), topical articles, and the following book:
Customer relationship management: eBook
Peelen, Ed, kirjoittaja ; Beltman, Rob, 2013
Salesforce Trailhead platform
During the course, there are several visiting speakers from different companies that either sell and implement CRM solutions or/and use them in their daily customer operations. Those companies potentially also hire graduates for CRM operations.
Pasila Campus
There are no exams on this course
English
The study language in this course is English.
15.01.2024 - 17.05.2024
Personal assignments are mainly essays of 700-1500 words based on self-study. One team assignment based on the theory part discussed during lectures including a practical Salesforce demo presentation.
02.01.2024 - 12.01.2024
On Thursdays from 14.00 to 16.45
Seppo Karisto, Terhi Pio
15 - 30
ITBBA Business Information Technology
0.00 cr
0.00 cr
H-5
The course is based on classroom lectures, personal assignments, and one major team assignment. For practical learning, we use the Salesforce trailhead environment, which offers a free cloud-based learning platform. Course material and assignments will be available in the moodle.
Learning is based on the theory part discussed during the lectures. The material is provided by the teacher (pp presentations), topical articles, and the following book:
Customer relationship management: eBook
Peelen, Ed, kirjoittaja ; Beltman, Rob, 2013
Salesforce trailhead platform
During the course, we will save several visiting speakers from different companies that either sell and implement CRM solutions or/and use them in their daily customer operations. Those companies potentially also hire graduates for CRM operations
Pasila Campus
There are no exams on this course
English
The study language in this course is English.
21.08.2023 - 15.12.2023
Personal assignments are mainly essays of 700-1500 words based on self-study. One team assignment based on the theory part discussed during lectures including a practical Salesforce demo presentation.
12.06.2023 - 18.08.2023
On Thursdays from 14.00 till 16.45 starting from August 254h till December 14th.
Seppo Karisto, Jari Haggren
15 - 30
ITBBA Business Information Technology
0.00 cr
0.00 cr
H-5