Managing Dynamic Hospitality Business - HOT2RZ006 - Opinto-opas

Managing Dynamic Hospitality Business, 9 cr - HOT2RZ006

Upcoming implementations

No upcoming implementations yet.

Current implementations

Managing Dynamic Hospitality Business HOT2RZ006-3007 04.11.2024-24.01.2025 9 op (ONLINE, ...) +-
Teaching methods and instruction

This course implementation is reserved for LeMonde students only.

Campus

Athens

Teaching language

English

Timing

04.11.2024 - 24.01.2025

Enrollment

08.03.2024 - 08.03.2024
Groups
- ONLINE
- LEMONDE24S5
- LEMONDE22S1
Teachers

Pekka Heikkilä, Sonja Haaksluoto, Thomas Kingelin

Seats

15 - 15

Degree Programme

22HOTEM Degree Programme in Hospitality, Tourism and Experience Management

R&D proportion

0.00 cr

Virtual proportion

0.00 cr

Evaluation scale

H-5

Past implementations

Managing Dynamic Hospitality Business HOT2RZ006-3004 15.01.2024-15.03.2024 9 op (EXCH, ...) +-
Teaching methods and instruction

Lectures and related assignments as full-time studies.

Learning material and recommended literature

Material will be provided in class and on Moodle.

Working life connections

International benchmarking cases and industry articles. Analyzing hospitality concepts and business models.

Campus

Haaga Campus

Exam dates and re-exam possibilities

Exams on pricing and feasibility study.

Teaching language

English

Internationality

International benchmarking cases and industry articles

Timing

15.01.2024 - 15.03.2024

Learning assignments

Both team/pair assignment and individual assignment.

Enrollment

02.01.2024 - 12.01.2024

Content scheduling

To be found on Moodle
Groups
- EXCH
- CONTACT
- RZ21SH
Alternative learning methods

Work&Study

Teachers

Nina Niemi, Pekka Heikkilä, Thomas Kingelin

Seats

15 - 40

Further information

Individual home assignments (feasibility study and pricing) - 40 points

Team/pair-assignment 1 - 30 points

Individual assignment 2 and 3 - 30 points

Evaluation table: 40-54 p. = 1, 55-66 p. = 2, 67-78 p. = 3, 79-90 p. = 4, 91-100 p. = 5.

Degree Programme

HOTEM Degree Programme in Hospitality, Tourism and Experience Management

R&D proportion

0.00 cr

Virtual proportion

0.00 cr

Evaluation scale

H-5
Managing Dynamic Hospitality Business HOT2RZ006-3006 13.11.2023-26.01.2024 9 op (LEMONDE23S5, ...) +-
Teaching methods and instruction

This course implementation is reserved for LeMonde students only.

Campus

Athens

Teaching language

English

Timing

13.11.2023 - 26.01.2024

Enrollment

01.03.2023 - 01.03.2023
Groups
- LEMONDE23S5
- ONLINE
Teachers

Pekka Heikkilä, Sonja Haaksluoto, Thomas Kingelin, Pepi Evaggelatou

Seats

15 - 15

Degree Programme

22HOTEM Degree Programme in Hospitality, Tourism and Experience Management

R&D proportion

0.00 cr

Virtual proportion

0.00 cr

Evaluation scale

H-5

Upon completion of the course, the student is able to
• recognize, analyze and apply various hospitality business models and concepts
• critically identify, measure and apply the new trends in the dynamic hospitality industry
• understand the relevance of e-commerce and digital marketing, and can make use of new and different sales- and distribution channels
• demonstrate skills in managing demand and supply
• implement a feasibility study of hotel investment project and to conduct basic financial analyses with effect of risk included using Excel spreadsheet
• demonstrate management level team skills

Contents
• Various hospitality business models and concepts
• Trends in the dynamic industry
• Different sales- and distribution channels
• Managing supply and demand through revenue management
• Feasibility study including forecasted income statement and cash flow analysis
• Methods to evaluate financial feasibility of hotel investment projects

The learning goals of this course can be reached in the following way
a. Lectures and related assignments as full-time studies.
Assessing one’s own learning is a compulsory part of the course.

Level: Professional studies
Type: Compulsory
Internationality
Course content is viewed both globally and locally.
Working life connections
This course involves industry based learning and cooperation with the hospitality industry.

Starting level and linkage with other courses
Recommended to be studied after the course Developing Hospitality Processes and Financial Accounting.

The student can name new hospitality business models and concepts. Can discuss the concepts of supply and demand and can explain the methods used to evaluate financial feasibility of hotel investment projects.

The student can identify and suggest new hospitality business models and concepts. Has abilities in managing supply and demand and can produce a simple feasibility study to a hotel investment project using given instructions.

The student can develop and argue for new hospitality business models and concepts.. Can manage supply and demand and critically use information for business decisions and development. Student is capable to carry out a limited feasibility study and critically discuss it with financers.