Upon completion of the course, the student is able to
• know key concepts underpinning the creation experience events
• explain and map events and transformative concepts; make concepts tangible
• provide guidelines and plans for implementation of experience events
• apply event and experience frameworks to a real case/situation
Contents
• Key concepts of creation and design of experience events
• Experience tools and frameworks in relation to events
• Stages and dimensions of experiential event creation and their measurements
• Event Design Canvas
Execution methods
The learning goals of this course can be reached in the following ways:
a. Lectures and related assignments as part-time studies, full-time studies or intensive studies
b. Participation in a working life project or another project
c. Virtual learning and independent work
d. Forum discussions and participation is an important part of the course
e. Online implementation
Assessing one’s own learning is a compulsory part of the course.
Learning materials
All materials will be provided during the course.
Further information
Course is viewed from the point of view of a company operating globally.
Starting level and linkage with other courses
No linkage to other courses.
Assessment criteria
Assessment criteria - grade 1
Grade 1
The student can interpret basic concepts of event management, and identify central tools for creation of event experiences. S/he also apply experience tools in different stages of event planning with assistance. S/he can name various event and experience related tools and understand their processes.
Assessment criteria - grade 3
Grade 3
The student can interpret and justify main concepts of event management and its central dimensions. She/can independently apply experience tools in different stages of creating an event plan. S/he can identify and estimate the usage of various event and experience related tools and apply them in practice.
Assessment criteria - grade 5
Grade 5
The student can draw conclusion and justify the usage of genealogy experience event creation and management, and its central concepts. Student can create and design own experience event plan as an outcome of various tools. S/he can critically apply and experience event tools in a creation of different stages of event design. S/he can analyze, estimate and apply different tools in practice and critically assess the outcome of it.
Assessment criteria, approved/failed
The course is evaluated on a scale excellent (5), very good (4), good (3), satisfactory (2), fair (1), fail (0). The assessment criteria is presented on a scale 1 - 3 - 5.