Managing Customer Experience in Hotels and Restaurants - HOS020AS3AE - Opinto-opas

Managing Customer Experience in Hotels and Restaurants, 5 cr - HOS020AS3AE

Upcoming implementations

Managing Customer Experience in Hotels and Restaurants HOS020AS3AE-3003 21.10.2024-13.12.2024 5 op (REE4HA1, ...) +-
Campus

Haaga Campus

Teaching language

English

Timing

21.10.2024 - 13.12.2024
Groups
- REE4HA1
- 3AMK
- REE4PC1
- EXCH
- ONLINE
Teachers

Outi Rekola, Markus Kauppinen

Seats

20 - 50

Degree Programme

EXPER Hospitality and Tourism Experience Management

R&D proportion

0.00 cr

Virtual proportion

0.00 cr

Evaluation scale

H-5
Managing Customer Experience in Hotels and Restaurants HOS020AS3AE-3002 24.03.2025-16.05.2025 5 op (REE4HA1, ...) +-
Campus

Haaga Campus

Teaching language

English

Timing

24.03.2025 - 16.05.2025
Groups
- REE4HA1
- CONTACT
- EXCH
- RE4HA3
Teachers

X-MaRA Majoitus ja ravitsemisliiketoiminta

Seats

20 - 40

Degree Programme

EXPER Hospitality and Tourism Experience Management

R&D proportion

0.00 cr

Virtual proportion

0.00 cr

Evaluation scale

H-5

Current implementations

Managing Customer Experience in Hotels and Restaurants HOS020AS3AE-3001 25.03.2024-17.05.2024 5 op (REE4HA1, ...) +-
Campus

Haaga Campus

Teaching language

English

Timing

25.03.2024 - 17.05.2024

Enrollment

02.01.2024 - 22.03.2024
Groups
- REE4HA1
- CONTACT
- EXCH
Teachers

Anna-Liisa Aarti, Outi Rekola

Seats

15 - 40

Degree Programme

EXPER Hospitality and Tourism Experience Management

R&D proportion

0.00 cr

Virtual proportion

0.00 cr

Evaluation scale

H-5

Past implementations

No past implementations yet.

After having completed this course, the student:
understands the importance of continuous development of the service experience in hotels and restaurants. can analyse the customer journey and its touchpoints.
Understands the great diversity among the customers and their needs.
can apply research data and methods in developing the customer experience. knows how to turn experiences into business opportunities.

Creating and developing profitable service and product selection in the hotels and restaurants using elements of experience.
The possibilities of using customer profiles in creating customer experiences.
The principals and methods of leading with knowledge in hospitality.

There is a great variety and diversity among the customers and their needs in hotels and restaurants, and therefore you need to do continuous development of the customer journey. In this course you will apply theory into practise and learn how to turn experiences into personalized customer journeys, sustainable and profitable business opportunities.

understands the importance of continuous development of the service experience in hotels and restaurants.
Understands the great diversity among the customers and their needs.
Understands the meaning of research data and methods in developing the customer experience and how to turn experiences into business opportunities.

Can analyse the customer journey and diversity in hotels and restaurants.
Can apply research data and methods in developing the customer experience. Can apply customer experiences and analyse their profitability.

Can evaluate the importance of continuous development of the service experience in hotels and restaurants.
Can evaluate and create the customer journey and its touchpoints.
Is able to evaluate diversity among the customers and their needs and exploit
research data and methos in developing the customer experience. Can create profitable customer experiences.