Upon completion of the course, the student is able to
Identify and describe the main concepts and areas of communication both at individual and organizational level
Understand communication as a field of study
Understand requirements and features of communication roles in organizations
Identify communication related opportunities and challenges in business context
Understand the impact of culture to communication
Identify and understand the various communication platforms and their optimal use
Modify spoken and written communication according to purpose and target audience
Assess communication at basic level

History of communication as a field of study
Various domains of communication: PR, corporate communication, internal communication, stakeholder communication, crisis communication and stakeholder communication
Intercultural communication
Interpersonal communication
Group dynamics
Communicating for impact
Register and formality – how to adjust communication style according to target audience
Tone of voice and fit for purpose communication styles

Project work
Team meetings & team work
Lectures on various topics on corporate communication

Material provided by teachers during lectures and those in Moodle. Links, white papers, presentations, videos and business papers.

No prerequisites.

Student understands and is able to describe the main concepts and processes of communication at both organizational and interpersonal level. He/she understands the impact of culture to communication and can identify different types of corporate documents.

In addition to achieving the above mentioned competences and skills, the student understands the requirements and features of communication roles in organizations and can identify communication related opportunities and challenges in business context. He/she can assess and evaluate communication at basic level and apply theories of multicultural communication into business context. Contributes to group work actively and demonstrates commitment to the course responsibilities.

In addition to achieving the above mentioned competences and skills, the student makes consistent and very active contribution to group work and demonstrates high level of activeness and motivation in completing tasks and assignments.

See the above mentioned criteria.