How to Start a Social Media Consultant BusinessLaajuus (5 cr)

Learning objectives

Upon completion of the course, the student is able to

Understand the requirements of going into business and to offer social media and digital marketing services.
Understand who are the likely prospects for social media services and the sectors to be served.
Apply business-consulting theories to practical marketing campaigns.
Understand how to deliver social media and digital marketing services to companies.
Understand how negotiate and offer your social media and digital marketing services.
Create a plan on how to start your business as a social media consultant.

Contents

Introduction to how to start your social media consultant business.
Why being a consultant or a freelancer is a big opportunity today.
Understanding the requirements of going into business.
How to find clients and new business opportunities.
How to create effective working habits.
How to communicate your consultant business effectively online and offline.
How to scale your business and get more clients.
How to offer Facebook, YouTube and other services to companies.
How to create proposals and deliver digital marketing services.
How to create a promotional plan for your consulting business.
How to start-up and kick-off your new consulting business.
Examples and case studies.
Questions and answers.

Lähtötaso ja sidonnaisuudet muihin opintojaksoihin

The course has no special starting requirement.

Implementation methods, demonstration and Work&Study

The course consists of virtual learning (online videos) and independent work.
100% virtual course and students are recommended to create their own study plan in order to complete the course effectively.

Assessment criteria, approved/failed

Course assessment (1-5) is based on:

Self assessment students complete at the end of the course.
Quizzes student complete and the end of each topic (5 in total).
Written plan on how to start your business as a social media consultant.

Learning materials

More than 50 video tutorials that are inside the course.
Smart Social Media: Your Guide To Becoming A Highly Paid Social Media Manager. Lasse Rouhiainen
Million Dollar Consulting, Alan Weiss